2024
Bidmamba
SOCIAL MEDIA
Social Media Design. Social Media Strategy.
Art Direction.
Social media strategy and design of the posts for the backpack brand Bidmamba. Feed posts, stories and reels.
Until May 2023, the social media strategy was based almost solely on travel influencer videos and posting a discount every now and then.
From March to July I took over the design and developed a strategy joint with the brand managers. We went for a colourful, fun, Gen Z+Millennial approach, focusing on budget and experience, based on the current audience of the brand.
Check Bidmamba’s Instagram account here.